On this episode of YearOne we speak to Keely O'Connor, storyteller and founder of Prosperitas Animation Studio. Keely is on a mission to harness the power of animation to educate and inspire people to take action on the world's most pressing challenges.
We speak about
Importance of partnerships
Holding yourself accountable
Being your true self
Keely has a beautiful spirit and if you are looking for some inspiration this is a show with a difference that you must listen to. Sit back, buckle up and enjoy the show
Summary of our conversation
- I've always loved creativity and I think we can all agree entrepreneurship is very equal to creativity. I majored in communication and creative writing because I didn't really know what else to pick and my dreams of becoming a marine biologist as a little girl were thinking so good at math and science.
- I just kept following that intuitive push to pursue little creative things, and after graduating college I started working full time for a tech PR agency in the Bay Area. I didn't understand the technology very well, and I knew this was not going to be my thing.
- I've always known deep inside of me that there was something different for me to do, and in the pandemic I tried to go the opposite of corporates by working at a restaurant group in Arizona. But it became stressful and I wasn’t very happy. I wanted to start my own business, but I wanted to do something that I would actually care about.
- I started an agency model with my past experience but I wanted to do something creative. I realized that animation was trending, and I loved the aspect of figuring out how we can tell this story.
- After that, everything blends together really well, and I get to be really creative. It's rewarding because we're actually really good at it, and we're helping people catapult their message into the world.
- Growing up, there was always pressure on me to perform, and I noticed myself being a control freak on myself. I had to ask myself questions about my family, my friends, and my career, and I started this business to fit in.
- Entrepreneurship is not supposed to be easy, but there is a process that people can follow. It is a lifestyle, and you make choices from the minute you get up to the minute you decide to go to bed.
- It's tough being an entrepreneur because you can say you're not going to work today, but there's always this little voice saying you're not going to make money and if you don't make money, then you're not going to have a life. So it can be hard to actually relax sometimes.
- I like to meditate, go for a walk, or even have a morning cup of macha or coffee to balance myself out and I write three pages of consciousness in the morning.
- I'm one of those creatives people, so I can't do systems and processes, but I can think of amazing video concepts, and then I give myself some time, and then all of a sudden I'm writing the outline for the video and I see it in my head.
- I'm not really one of those salesy people, so my sales approach is to be conversational, and if you like what we're doing, if you like me, then you're gonna be working with me.
- Find strategic partners who can help you succeed. You don’t have to do everything, just start small and keep it simple. Keep yourselves accountable and have a system in place to hold yourself accountable.
- I'm a free spirit, but I'm definitely an action taker, and I like to take action immediately. I like spreadsheets, and we tackle it one thing at a time. I keep up with everyone, but I also have to take care of myself. So I think that's kind of how I stay accountable, to take care of myself and to keep good tabs on the state of the union and communication.
- I would have started networking sooner, because there were all these virtual events and a lot of people who were craving connection. That helped me even more than had I started a year before. Everything worked out perfect for me and I feel like I've been on the right path. I feel like I've been able to really come into my own through the studio and I think that this is what I'm supposed to do.
- Storytelling is beautiful, and you can use it to storyboard your life out, visualize each scene out, and attach operations to each scene. It's like, how everything speaks to each other, taking steps, leaning in yourself, and then making an impact on your community.
- I've grown so much personally, I've learned a lot about myself, and I'm making my own decisions. I've realized that I'm really supposed to do this, and I'm the most me I've ever been.
- I want to inspire more people to take action, and I'd like to do this in my public speaking journey. I'll see how it goes, and hopefully put the feather in people's cap to take action.
- Don’t compare yourself to others, picture what is your goal, close your eyes and tap into that feeling, then operate from that feeling, not from a place of lack and take action.